BREAKING: CONSUMERS SEEM TO NOT HOLD THE BANKS IN AS ABJECT CONTEMPT AS IS COMMONLY SUPPOSED
The annual American Customer Satisfaction Index scores are out for the finance and insurance industries. Surprise! They’re not in the toilet. The aggregate score for all large banks is 75, on a 0-100 scale. While that’s not stellar (ACSI scores for the banks are never stellar), it’s only three points below the industry’s recent peak of 78, in 2007 and well above the all-time low of 68 set back in 1999. Don’t these people read the newspapers? I confess I’m surprised. . . . P.S. Credit unions shot the lights out, yet again. You’d think they could do something with that. . . .